The Re-imagination of a Common Tool: The Phone

It's part of what makes a real business a business: the first phone number. What you do with it beyond there is up to you. Dave and Trygve look at the new advancements in calling and how they're integrated with other business operations for a more smooth customer experience, with Slav and Andrew from Kixie.

Show notes:
00:03:43 Integrate with HubSpot.
00:06:37 Record calls for accuracy.
0:11:58 Save time with Kixi.
00:20:07 Automate to increase efficiency.
00:27:36 Pick up the phone.
00:29:40 Start relationships with empathy.
00:35:25 Take time to connect.
00:41:30 Invest in value-adding tools.

Download the transcript for this episode

Record calls for accountability

One of the biggest benefits of Kixi is the ability to record calls. This is an incredibly useful tool for businesses, as it ensures accountability when it comes to customer service, sales, and other important aspects of the company.

When it comes to sales, having calls recorded allows salespeople to go back and listen to what they said to a customer and ensure that they are following through with their promises. This can help to ensure that customers are satisfied and that salespeople are doing their job correctly. Furthermore, it provides managers with a way to monitor the performance of their sales team and ensure that they are meeting their goals.

On the customer service side, recording calls can be an invaluable tool for resolving customer complaints. If a customer claims that they were promised something that wasn’t delivered, a manager can go back and listen to the call recording to ensure that the customer was given the correct information. This helps to ensure that customers are being treated fairly and that businesses are providing the best possible service.

Finally, Kixi also provides a “listen in” and “conferencing” feature, which makes it easy for managers to actively coach and connect with their team. This allows managers to provide feedback and assistance in real-time, which can be incredibly beneficial for team members.

Overall, recording calls is an incredibly useful tool for businesses. It provides accountability, helps to ensure customer satisfaction, and makes it easier for managers to provide feedback and assistance to their team. Kixi makes it easy to record calls and get the most out of your integration with HubSpot.

Make more calls faster

One of the most important tools Kixi offers is the power dialer, or multi-line auto dialer. This allows you to make multiple calls at once, and it eliminates the need for waiting for a response after each call. This saves time and effort, and it makes it easier to reach more people in a shorter amount of time. Additionally, Kixi has voicemail drops and SMS templates, which make it easier to send out pre-recorded messages and texts without having to type out the same message multiple times. This is especially useful for cold calling, as it helps to eliminate voice fatigue and makes the process much less annoying.

The ability to record calls is also incredibly beneficial. It provides accountability, as it allows managers to review calls and provide feedback and assistance to their team. Additionally, it helps to ensure customer satisfaction as it allows managers to review calls and make sure that customers are receiving the best possible service.

Overall, Kixi is a great tool for businesses looking to make more calls faster. It provides a wide range of features that make it easier to make multiple calls at once, send out pre-recorded messages, and record calls for accountability and customer satisfaction. With Kixi, businesses can make more calls faster and get the most out of their integration with HubSpot.

Automate for efficiency

Automation is a great way to increase efficiency in any business. It eliminates the need for manual processes and allows businesses to focus on more important tasks. Automation can be used to send out personalized text messages to leads, move leads to different stages in the sales process, and send out follow-up emails or texts. Automating processes also eliminates the need for manual entry, which can save time and money. Automation also allows businesses to track customer interactions, which can help identify areas of improvement and provide insights into customer preferences.

Automation can also help businesses increase their customer engagement. Automated text messages can be used to reach out to customers, provide personalized messages, and keep customers informed about upcoming sales or promotions. Automated emails can also be used to keep customers informed and engage them in the sales process. Automation can also be used to send out follow-up emails or texts to customers after they complete a purchase.

Automation is a great way to increase efficiency in any business. It eliminates the need for manual processes and allows businesses to focus on more important tasks. Automation can also be used to increase customer engagement and provide insights into customer preferences. Automation can help businesses save time and money, and increase customer satisfaction.

Pick up the phone

However, despite the advantages of automation, it is important to remember that the human element is still important. This is especially true when it comes to customer engagement. In the age of digital communication, it is easy to forget the importance of picking up the phone.

The phone has been a staple of communication for decades, and its importance is still relevant today. Despite the rise of digital communication, the phone remains a powerful tool for customer engagement. It allows for a more personal connection that cannot be achieved through digital channels. It also allows for more direct communication, which is especially important for sales and customer service.

The pandemic has further highlighted the importance of the phone. With many people now working from home, the phone is the best way to reach out and connect with customers. It is also the best way to build relationships and trust with customers. It is important to remember that customers still expect phone calls, and that spam detection is very high. When making a phone call, it is important to be respectful and to be mindful of the customer’s situation.

Despite the advantages of automation, the human element is still important. The phone is still a powerful tool for sales, customer service, and building relationships. It is important to be mindful of the customer’s situation and to be respectful when making a phone call. In the age of digital communication, it is easy to forget the importance of picking up the phone, but it is still a crucial part of customer engagement.

Start relationships with authenticity

When it comes to starting relationships with authenticity, the phone is a great tool. It is an opportunity to make a personal connection with a customer. It is important to be genuine and to make the customer feel comfortable. It is also important to embrace the pause and not to ask a question that you don't want the answer to. It is important to start the conversation with an affirmation and to be mindful of the customer's situation.

Finally, it is important to use the right tools to make the process as efficient as possible. Automation can help streamline the process and make it easier to follow up with customers. CRM's and tools like Kixie can help keep track of conversations and ensure that calls are made on time.

It is important to start relationships with authenticity and to be mindful of the customer's situation. Automation can help streamline the process, but the human element is still important. It is important to be genuine, respectful, and to make the customer feel comfortable. The phone is still a powerful tool for sales, customer service, and building relationships.

Take time to connect

Taking time to connect is crucial in any business. In today's world, where technology has made it easier to reach out to potential customers, it is important to remember the human element of building relationships. Calling potential customers is still an effective way to build relationships and gain insight into what they need.

The first step to making a successful connection is to make sure that the customer feels heard and respected. This starts with being mindful of the customer's situation and taking the time to understand their needs. It is also important to be genuine and to have an authentic connection with the customer.

The next step is to establish a point of value. This can be done by offering something of value, such as an invitation to an event or a podcast. This is a great way to start the conversation and to get the customer to open up.

Finally, automation can help streamline the process and make it easier to connect with customers. Tools like Kixie can help track activities, log calls, and provide call recordings. This can help sales teams be more efficient and effective.

Overall, it is important to take the time to connect with customers. This starts with being mindful of the customer's situation and offering something of value. Automation can help streamline the process, but the human element is still important. Taking the time to establish a genuine connection can help build relationships and create lasting partnerships.

Integrate with HubSpot

Integrating your business with HubSpot can be a game-changer. With its native integration, HubSpot provides a powerful and efficient way to automate your sales and marketing processes. It can help you to streamline your customer journey, increase customer engagement and satisfaction, and increase sales and revenue.

At Kixi, we understand the importance of integrating with HubSpot. Our native integration with HubSpot allows us to provide a full-service VoIP telephony system, as well as native Kixi actions within the workflows. This means that any calls, texts, logging of tasks, and logging of outcomes, can all be natively logged within the HubSpot contact profile. This makes it possible for you to have a rep call a lead right away while the information is still fresh in their head. It also allows you to send automated texts when someone clicks on a trigger in your emails.

Our customers, such as Grant Cardone and Jordan Belfort, understand the value of integrating with HubSpot. They use our platform to its fullest potential, and promote it as a result. We are proud to be the only HubSpot Solutions and Integrations Partner, and we strive to make sure that our customers get the most out of their integration with HubSpot.

Integrating with HubSpot is a great way to ensure that your business is running as efficiently and effectively as possible. With Kixi, you can get the most out of your integration with HubSpot, and take your business to the next level.

Invest in value-adding tools

One way to invest in value-adding tools is to use Avoma integration. Avoma is a platform that can help to streamline the process of customer communication. It can provide analytics on calls, break down conversations, and provide insights into how to build rapport. These insights can help to create a more meaningful customer experience.

Another way to invest in value-adding tools is to use Kixie, a platform that can help to streamline communication. Kixie provides a personalized approach to customer communication, making it easier for customers to get the answers they need. With Kixie, customers can easily find the person they need to talk to, and get the answers they need quickly.

Ultimately, investing in value-adding tools is an important part of customer engagement. Avoma and Kixie are just two examples of tools that can help to streamline customer communication. Taking the time to invest in these tools can help to create a more meaningful customer experience and build lasting relationships.