Using technology to your advantage in the sales process

The guys are joined by Josh Fedie of SalesReach as we discuss sales enablement, tips and tricks on how to use CRM for growth, and much more. Josh started in a marketing agency, transitioned to custom software development, and found success in selling creative services. If you love sales and timesavers and are looking for ways to improve your value as a resource to your prospects, this is a must-listen!

Show Notes:
00:02:06 Entrepreneurship and creative services.
00:05:42 Building a better sales experience.
00:08:45 Digital sales in a pandemic.
00:11:15 Remote work review teams.
00:13:31 SalesReach - A Human Sales Process.
00:17:13 Personalization in sales.
00:22:22 Misunderstanding about personalization.
00:24:31 Timing of cold outreach.
00:28:03 Aggressive email tactics in sales.
00:30:33 Cold outreach tactics.
00:33:01 Productive Meeting Strategies.
00:36:28 Customer Experience Importance.
00:40:37 Sales professionals creating content.
00:42:42 Personalized Email Outreach.
00:46:03 Best LinkedIn Business Strategy.
00:49:13 Modern-day referrals.
00:52:43 Sales Reach Hired.
00:54:45 Sales Reach Free.

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Digital sales experience improved.

In today's digital world, sales teams are increasingly turning to digital solutions to improve their customer experience. With the rise of digital tools and platforms, sales teams are able to reach a larger audience, provide more personalized customer service, and create an overall better customer experience.

One example of a digital sales experience improvement is SalesReach, founded by Josh Feady. Josh had been working in creative services and marketing for years and had an entrepreneurial spirit. He wanted to find a way to better guide customers through their journey and create a better experience for working with his company.

Josh created SalesReach, a digital platform that helps sales teams better manage their customer experience. SalesReach provides an easy-to-use platform for sales teams to track leads, send automated emails, and create personalized customer experiences. It also helps sales teams stay organized by allowing them to store customer information and quickly access important documents.

In addition to providing an improved customer experience, SalesReach also helps sales teams save time and money. By automating many of the processes involved in sales, teams can focus on more important tasks. SalesReach also helps sales teams increase their efficiency by providing them with real-time insights and analytics.

By utilizing digital solutions, sales teams are able to improve their customer experience and increase their efficiency. With the help of SalesReach, teams can improve their customer experience by providing personalized customer service, staying organized, and providing real-time insights and analytics. Digital solutions can help sales teams save time and money, while also providing an improved customer experience.

Sales conversations must have objectives.

Sales conversations must have objectives in order to be effective. Without a clear goal or purpose, conversations can quickly become pointless and unproductive. A sales team should be able to identify the customer’s needs and wants, and then create an objective that will help them meet those needs. This can include providing the customer with information, setting up a meeting to discuss a potential solution, or offering a product or service that will help the customer.

SalesReach provides sales teams with the tools they need to ensure that their conversations have objectives. By organizing assets and materials on a web page, sales teams are able to provide customers with the information they need to make an informed decision. Additionally, SalesReach allows sales teams to track conversations and provide real-time insights and analytics. This helps teams see what is working and what needs to be improved in order to ensure that their conversations are effective.

The pandemic has further highlighted the importance of having objectives in sales conversations. With more customers wanting to communicate digitally, sales teams must be able to adjust and provide an effective customer experience. By utilizing digital solutions such as SalesReach, teams can ensure that their conversations have objectives and that their customers are getting the best experience possible.

Sales conversations must have objectives in order to be effective. Digital solutions such as SalesReach can help sales teams stay organized and provide customers with the information they need to make an informed decision. The pandemic has further highlighted the importance of having objectives in sales conversations, and digital solutions can help teams adjust and provide an effective customer experience.

Simplicity sells.

Simplicity sells. This phrase has become a mantra for many businesses, especially in the age of digital transformation. In the sales world, this phrase is particularly relevant, as the technology and tools available to sales teams are often designed to be “stupidly simple” in order to fool the users into thinking they are being productive. Unfortunately, this can lead to a lack of personalization and true human connection in sales conversations.

The goal of sales conversations should always be to provide customers with an experience that is both personalized and humanized. This means that sales teams should be focusing on finding out what challenges their customers are facing and providing solutions that are tailored to those needs. It is not enough to just smile at the camera and record a generic video that is sent to a large number of people. This type of “personalization” does not create a trusting relationship or a feeling of importance in the customer.

In order to provide personalized experiences, sales teams must have objectives in their conversations. This means that they need to be able to identify the customer’s challenges and provide solutions that are tailored to those needs. Digital solutions such as SalesReach can help sales teams stay organized and provide customers with the information they need to make an informed decision.

The pandemic has further highlighted the importance of having objectives in sales conversations. As more and more businesses move to virtual platforms, sales teams must be able to adjust to the new environment and provide an effective customer experience. Digital solutions can help teams stay organized and provide customers with the personalized and humanized experience they are looking for.

Simplicity may sell, but it should not be the only focus of sales conversations. In order to be successful, sales teams must focus on providing customers with a personalized and humanized experience. By having objectives in their conversations and utilizing digital solutions, sales teams can provide an effective customer experience and build trusting relationships with their customers.

Timing is key in sales.

Timing is key in sales. It is not just about finding the right customer and providing a personalized experience, but also about finding the right moment to reach out to the customer. The right timing can make the difference between a successful sale and a missed opportunity. When it comes to sales conversations, timing is important because it allows sales teams to be in the right place at the right time and to provide customers with the information they need when they need it.

Sales professionals need to be aware of the customer’s needs and be able to anticipate when the customer needs information or assistance. By doing this, sales teams can ensure that they are providing the right information at the right time and building trust with their customers. Sales teams can also use digital solutions to help them with their timing. By utilizing digital solutions such as SalesReach, sales teams can be more efficient in their conversations and better understand the customer’s needs.

In addition, sales teams need to be aware of the customer’s timeline and be prepared to provide timely solutions that meet the customer’s needs. By understanding the customer’s timeline, sales teams can ensure that they are providing the customer with the information they need when they need it. This will help build trust between the customer and the sales team, which is essential for a successful sale.

In conclusion, timing is key in sales. Sales teams need to be aware of the customer’s needs and be able to anticipate when the customer needs information or assistance. They also need to understand the customer’s timeline and be prepared to provide timely solutions. By utilizing digital solutions such as SalesReach and having objectives in their conversations, sales teams can provide an effective customer experience and build trusting relationships with their customers.

Empathy is key in sales.

Empathy is an essential skill for sales professionals. It is the ability to understand and share the feelings of another person. In sales, empathy can be used to build relationships, increase customer satisfaction, and close deals.

Empathy helps sales professionals better understand their customers’ needs and objectives. By understanding the customer’s needs, sales professionals can create solutions that meet their customers’ needs. Additionally, empathy can help sales professionals anticipate when the customer needs information or assistance. This helps to build trust and create a positive customer experience.

Empathy also helps sales professionals understand the customer’s timeline and be prepared to provide timely solutions. By understanding the customer’s timeline, sales professionals can better plan their conversations and provide solutions that meet the customer’s needs. This helps to build relationships and close deals.

Digital solutions such as SalesReach can help sales teams better understand their customers. SalesReach can provide insights into customer behavior, allowing sales teams to better understand their customers’ needs and objectives. Additionally, SalesReach can help sales teams create personalized messages that are tailored to their customers’ needs.

Finally, sales teams should also have objectives in their conversations. By having objectives in their conversations, sales teams can better focus their conversations on the customer’s needs and provide solutions that meet the customer’s needs. This helps to build relationships, increase customer satisfaction, and close deals.

Empathy is an essential skill for sales professionals. It helps them better understand their customers' needs and objectives, anticipate when the customer needs information or assistance, and provide timely solutions. Additionally, digital solutions such as SalesReach can help sales teams better understand their customers and create personalized messages. Finally, having objectives in their conversations can help sales teams better focus their conversations on the customer’s needs and provide solutions that meet the customer’s needs. Empathy is key in sales and can help sales teams build relationships, increase customer satisfaction, and close deals.

Slow down to move faster.

In today’s digital age, it can be tempting to rush through sales conversations to maximize efficiency. However, sales professionals need to remember that “slowing down to move faster” is essential to success. By taking the time to understand the customer’s needs and objectives, sales professionals can create more meaningful conversations that lead to better outcomes.

When sales professionals take the time to understand their customers’ needs, they can provide solutions that meet those needs. They can also create personalized messages that are tailored to the customer’s needs and objectives. This can help build relationships and increase customer satisfaction. Additionally, having objectives in their conversations can help sales teams focus their conversations on the customer’s needs and provide solutions that meet the customer’s needs.

Digital solutions such as SalesReach can also help sales teams better understand their customers and create personalized messages. These solutions can help sales teams better understand the customer’s needs and objectives and provide timely solutions. Additionally, these solutions can help sales teams create personalized messages that are tailored to the customer’s needs and objectives.

In order to be successful, sales professionals need to remember to “slow down to move faster.” By taking the time to understand the customer’s needs and objectives, sales professionals can create more meaningful conversations that lead to better outcomes. Additionally, digital solutions such as SalesReach can help sales teams better understand their customers and create personalized messages. Finally, having objectives in their conversations can help sales teams better focus their conversations on the customer’s needs and provide solutions that meet the customer’s needs. Empathy is key in sales and can help sales teams build relationships, increase customer satisfaction, and close deals.

Respect others' time.

It is important to remember to respect others' time. With the rise of content creators, many people assume that the salesperson of tomorrow will need to be an incredible content creator. However, this is not necessarily true. While there are certainly people who are more successful at creating content that elicits a response, there are also people who are successful without creating content.

For example, there are people who are successful at networking and showing up at the right events at the right time. Others are better at sponsoring the right things and doing the right things. This shows that not everyone needs to become a content creator in order to be successful.

However, every brand should consider themselves a media company. This means that the media organization within the company should be creating content at a clip that generates interest and buzz for the business. Emails are no longer the way to get through to people. Companies like Gated exist where if someone wants to get through to someone else, they have to donate to their favorite charity. This shows that the future of sales involves more than just sending emails.

Gifting is another way to get through to people. Companies like Sendoso make it easier to send personalized swag in the hopes that it will elicit a response. However, this is not always the best way to get through to someone. People are more likely to respond if they know that the person has taken the time to listen to them and understand their needs.

Build customer advocacy.

Building customer advocacy is an important part of any successful sales strategy. Advocacy is the act of a customer promoting a company or product to their friends and family. Advocacy can be built through customer service, content creation, and engagement with customers.

Customer service is key to building strong relationships with customers. Responding quickly to customer inquiries and addressing any issues they may have shows customers that a company values their opinion and is willing to go the extra mile for them. This can be done through email, phone, or even online chat.

Content creation is also a great way to build customer advocacy. Creating content that is helpful and informative can help customers understand the product better and show them that the company is knowledgeable in their field. Sharing this content on social media and other platforms can help spread the word about the company.

Engaging with customers is another way to build customer advocacy. This can be done through social media, emails, or even in person. By engaging with customers, companies can show them that they care about their opinions and are willing to listen. This can be done by responding to comments, answering questions, and providing helpful advice.

Building customer advocacy is an essential part of any successful sales strategy. Taking the time to develop relationships with customers, create helpful content, and use technology to reach out to them can help build strong customer relationships and increase sales.

Land a job quickly.

In today's job market, however, it is not enough to simply apply to jobs and wait for a response. To land a job quickly, you need to stand out from the competition. Joshua Fede, CEO of Sales Reach, offers an innovative solution to this problem. Through Sales Reach Hired, job seekers can create a page to showcase their skills and experiences, and even record custom videos for the hiring manager. This modern-day cover letter allows job seekers to stand out from the competition and move to the top of the list faster.

Fede also emphasizes the importance of utilizing LinkedIn to connect with potential employers. By sending personalized connection requests and mentioning that the employer heard you on the podcast, it can help to create familiarity and a reason for connecting.

Overall, it is clear that to land a job quickly in today's job market, you need to use innovative strategies to stand out from the competition. Utilizing Sales Reach Hired and LinkedIn can help you to increase your chances of success, and the results speak for themselves. With Sales Reach Hired, 100% of those who have used the platform have landed a job, many of them quickly.